Born in 1945 in southern California, Laurel Burch began crafting her iconic one-of-a-kind necklaces in San Francisco's Haight-Ashbury in the 1960s. Gathering old coins, bones, and beads, she hammered metal on the back of a cast iron skillet to create beautiful adornments for herself and her friends. Struggling to make ends meet after separating from her husband, her entrepreneurial artist spirit emerged and she began selling her designs at street fairs and galleries to support herself, her daughter Aarin, born in 1965, and son Juaquim, born in 1969.

Passion and perseverance eventually prevailed. One day in San Francisco’s Ghirardelli Square, a folk art gallery owner became entranced with Laurel’s jewelry and the phenomenon of collecting Laurel Burch began. By 1970, Laurel had left Haight Ashbury for Nob Hill and her small business bloomed. She wove found objects like stories into artful ornaments that found their way into the lives of people across the country. Laurel’s bold signature chokers appeared in Vogue magazine, exotic travels fueled her imagination, and her first to China inspired drawings she transformed into artful jewelry, her trademark cloisonné.

Upon founding Laurel Burch, Inc. with three investors in 1979, Laurel made frequent trips to China, inspiring her to create uniquely original cloisonné jewelry. Orders poured in and business flourished. Her imagination gave birth to Fantasticats, ethereal birds, and mythical beings —all portrayed in a rainbow of brilliant hues. Her flair for design became a $20 million retail empire of jewelry, tote bags, sweatshirts, and mugs showcased in 5,000 stores, museums and galleries. Meanwhile she was breaking bones and raising her children. “I had no partner, no soulmate. I worked all the time."

After 1980s’ business growth, many honors, and Laurel’s philanthropic giving back, she became sole owner and chairman of the board in 1989 and launched two Laurel Burch Galleries in Sausalito and Carmel. In the early ‘90s, however, the bubble burst. Struggling back from the dot-com crash, a fall, and broken bones, Laurel reinvented her business and reimagined her art. Trading in her briefcase for a paintbrush, she partnered with licensees to create her designs, returning to her folk-art roots. Like the mythical phoenix, Laurel was back. “I try not to allow broken bones to break my spirit and for the most part I succeed."

The story of Laurel and her children is a mixture of early hardships, celebrations, and a colorful life – where frying pans were for making jewelry instead of breakfast, one in which Jay was publishing a magazine at 12 and Aarin ran her own film company. Mom and daughter attended tradeshows together and when Jay became company president from 1999-2001, the circle was complete. In 2005, Laurel broke her right arm and rather than stop making the art she loved, she learned to paint left-handed until death found her on September 13, 2007 at age 61. Her myth and magic live on.

The number of moving legends about the giving, receiving, and sharing of Laurel Burch is a reflection not only of Laurel herself but of all the people drawn to her spirit as well as her designs. After Laurel’s death, Aarin launched Laurel Burch Studios in 2012 to continue to make her mother’s vivid, vibrant artwork available to all. Laurel’s stream of ideas, her whimsical creatures, the wonders she created for so many decades in her paintings, jewelry, and writings are now part of her legacy. The boundless imagination of this extraordinary artist place her among the most treasured creative spirits of our time. Enjoy!

Find out how Aarin continues her mom’s legacy here.